LEGO
CATEGORY - Creative strategy, ADlob & UI/UX
TOOLS - PHOTOSHOP // FIGMA // Premiere Pro
CATEGORY - Creative strategy, ADlob & UI/UX
TOOLS - PHOTOSHOP // FIGMA // Premiere Pro
Created for the 2021 Future Lions competition, Minopix is a tech-forward concept designed to help parents unlock their child's creative potential through LEGO play. The app leans on augmented reality (AR), matching kids with one of eight creative personality types based on their daily habits—then visually transforms them into a custom LEGO minifigure. This concept reframes screen time as a tool for creativity, empowering parents and kids through fun, personalized, and tech-enabled play experiences.
VIDEO ENTRY Concept
ADLOB | PRINT
ADLOB | Social
