GIVE TO GET
Ask: Get people to buy their presents on Wish this Christmas. Christmas is the busiest period of the year for advertisers and retailers and Wish wants people to focus their attention on them.
Concept: Wish will throw the biggest online party to those people who give a gift and buy their gifts through Wish. Only those who give will get the special golden ticket and receive access to the party, swag, and holiday music.
Art Director: Cesar Garcia
Copywriter: Joshua Smith
VIDEO
Full campaign explanation.
OHH
Fun way to encourage giving.
ASSETS
Includes the Golden Ticket, swag, & holiday app button.